For sale Detached

189 ECCLESHALL ROAD

STAFFORD, STAFFORD, STAFFORDSHIRE ST16 1PD

5 beds 3,477 sq ft Listed 5 Jun 2026 (-2d)

£1,500,000

Guide Price

Save

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Property details

Tenure

FREEHOLD

Floor area

323 m²

Council tax band

F

EPC rating

D

Year built

England and Wales: before 1900

Last sold

£530,000 Oct 2006

Price per m²

£4,644/m²

Local average

£324,731 (+361.9%)

Deprivation

Decile 8 (26,025 of 33,755)

Street crime

249 incidents within 1 mile (Mar 2026)

Key features

  • Exceptional Victorian detached residence set within approximately 0.73 acres
  • Stunning purpose-built leisure suite with heated indoor swimming pool and gymnasium
  • Detached converted coach house ideal for guests, multigenerational living or holiday let potential
  • Beautifully modernised throughout while retaining superb original period features
  • Four elegant reception rooms plus spectacular open-plan living kitchen
  • Four generous double bedrooms, all with stylish en suite facilities
  • Magnificent entrance hall with herringbone parquet flooring and ornate mouldings
  • Extensive south-westerly facing gardens overlooking Doxey Marshes Nature Reserve
  • Private putting green, kitchen garden, greenhouse and sweeping lawns
  • Excellent commuter links to the M6, Stafford town centre and mainline railway station

Additional details

Electricity
Mains supply
Broadband
FTTC (fibre to the cabinet)
Water
Mains supply
Sewerage
Mains supply
Heating
Gas central
Parking
Private
Garden
Yes

Description

Northwold is a TRULY EXCEPTIONAL Victorian detached residence set within approximately 0.73 acres of beautifully landscaped gardens, offering an outstanding blend of timeless period elegance and luxurious modern living. A true lifestyle home, the property features an impressive PURPOSE BUILT LEISURE SUITE complete with HEATED INDOOR SWIMMING POOL, GYMNASIUM and sun terrace, alongside a detached converted COACH HOUSE and private PUTTING GREEN — all overlooking the stunning Doxey Marshes Nature Reserve with views towards historic Stafford Castle.

Rich in original character, this remarkable home showcases magnificent Victorian features including herringbone parquet flooring, ornate ceiling mouldings, grand proportions and an imposing entrance hall accessed via the original bell-pull portico entrance. Sympathetically modernised and beautifully maintained throughout, Northwold perfectly balances heritage charm with contemporary family living.

The accommodation includes four elegant reception rooms and a spectacular open-plan living kitchen forming the true heart of the home. Beautifully appointed with shaker-style cabinetry, granite worktops, integrated appliances and a large central island, the space has been designed for both relaxed family life and stylish entertaining.
To the first floor are four generous double bedrooms, each with its own en suite, including a luxurious principal suite with fitted wardrobes and an indulgent bathroom.

The detached converted coach house provides superb ancillary accommodation ideal for extended family, guests, home working or holiday let potential.

The extensive south-westerly facing gardens are a true sanctuary, featuring sweeping lawns, a productive kitchen garden, greenhouse and a purpose-built putting green, perfect for entertaining, relaxing and family enjoyment.

Located on the fringe of Stafford, with access to the M6, Stafford mainline railway and highly regarded schooling nearby.

Listed by

Rugby

Brian McG Real Estate

Reference: 89330640

EPC Rating & Upgrade Cost

Current rating: D

Potential rating: C

Inspection date: 30/10/2024

Current heating cost: £3,523/year

Potential heating cost: £2,165/year

Est. upgrade cost to C: £14,500

Recommendations

  • 50 mm internal or external wall insulation (£4,000 - £14,000)
  • Floor insulation (suspended floor) (£800 - £1,200)
  • Solar photovoltaic panels, 2.5 kWp (£3,500 - £5,500)

View full EPC on gov.uk

Flood risk

Zone: 1

Risk: Low

Job (default Low)

Floorplans

Pro FP Northwold.png

Pro FP Northwold.png

FENSA Certificates

This property has 1 FENSA certificate(s) on record, indicating window/door installations by FENSA-approved installers.

FENSA Certificate #5294617

Property Details

Street: 189 Eccleshall Road

Town: STAFFORD

Postcode: ST16 1PD

Installation Details

Items: 7 windows and 1 door

Certificate Issued: 10/12/2007

Work Completed: 29/11/2007

This certificate data was retrieved from FENSA's database

What is FENSA? FENSA (Fenestration Self-Assessment Scheme) is a government-authorised scheme that monitors building regulation compliance for replacement windows and doors. Certificates indicate that work was completed by FENSA-approved installers.

Price history

266% since 1995

Event Date Price % change
Listed for sale £1,500,000 +183%
Sold 06/10/2006 (19 years ago) £530,000 +265.5%
Sold 20/06/1995 (30 years ago) £145,000

Source: HM Land Registry Price Paid Data. Crown copyright.

Sold Comparables

Same street and nearby sales within 0.25 miles (last 5 years). Data from Land Registry Price Paid.

Address Price Date Type
8 PORTENCROSS WAY, STAFFORD, STAFFORDSHIRE, ST16 1YA £384,750 14/03/2025 Detached
195 ECCLESHALL ROAD, STAFFORD, STAFFORDSHIRE, ST16 1PD £415,000 28/03/2023 Detached
BREAN HOLMCROFT ROAD, STAFFORD, STAFFORDSHIRE, ST16 1JB £395,000 28/03/2023 Detached
RESTAWHILE HOLMCROFT ROAD, STAFFORD, STAFFORDSHIRE, ST16 1JB £390,000 23/03/2023 Detached
17 BRAMALL LANE, STAFFORD, STAFFORDSHIRE, ST16 1JD £230,000 16/03/2023 Detached
190 ECCLESHALL ROAD, STAFFORD, STAFFORDSHIRE, ST16 1JA £495,000 30/06/2022 Detached
6 CARDAMINE PARADE, STAFFORD, STAFFORDSHIRE, ST16 1DR £339,995 30/06/2022 Detached
182 ECCLESHALL ROAD, STAFFORD, STAFFORDSHIRE, ST16 1JA £485,000 05/01/2022 Detached
159 ECCLESHALL ROAD, STAFFORD, STAFFORDSHIRE, ST16 1PD £503,980 11/08/2021 Detached

Area average: £404,303 (9 sales)

Capital growth trend

Land Registry outcode average: last 12 months vs 5y and 10y ago (from sold prices).

5y growth 15.5%
10y growth 16.8%

House Price Index (HM Land Registry — official index, not sold-price averages): Stafford. Series: Detached. As of March 2026.

1y (index) 3.1%
5y (index) 25.5%
10y (index) 50.7%

Rental Range

Estimated market rent for Stafford. Low = conservative, Realistic = average, Optimistic = best case.

Low £799/mo
Realistic £888/mo
Optimistic £977/mo

Based on Local Authority from postcode lookup → Stafford.

LHA (30th percentile) floor for Mid Staffs: £992/mo (Apr 2025 – Mar 2026)

Location

Nearby

Nearest stations, universities and amenities (distance from property).

Type Name Distance
Bus stop Brooklands School 0.0 miles
Bus stop Alliance Street 0.1 miles
Shop The Co-operative Food 0.2 miles
Shop Clean Express 0.2 miles
Hospital St George's Hospital 1.0 miles
Train station Stafford 1.1 miles
Hospital County Hospital 1.5 miles
University Staffordshire University Blackheath Lane Site 2.4 miles
Train station Unknown 5.3 miles

Street-level crime

Category Count
Violence and sexual offences 89
Anti-social behaviour 49
Shoplifting 30
Criminal damage and arson 19
Public order 19
Other theft 13
Drugs 10
Bicycle theft 7
Burglary 4
Robbery 4
Other crime 2
Vehicle crime 2
Possession of weapons 1
Total incidents 249

Within 1 mile during Mar 2026. Source: data.police.uk (England & Wales).

Schools nearby

Nearest open schools with Ofsted ratings (England). Closed schools are not shown. Data from Get Information about Schools and Ofsted.

Name Type Distance Ofsted
Tillington Manor Primary School Primary 0.2 miles Requires improvement — 12 Jun 2023
St Patrick's Catholic Primary School Primary 0.6 miles Good — 21 Nov 2022
Greenhall Other 0.6 miles Outstanding — 1 Feb 2013
Marshlands School Other 0.6 miles Good — 17 Dec 2014
Doxey Academy Primary 0.7 miles Requires improvement — 21 Mar 2023

Rental Comparables

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Rent-driven metrics

Based on Area rent estimate.

Rent ratio 0.06%
Max investor price (0.8%) £111,000
Target investor price (1%) £88,800
  • Rent ratio — Monthly rent ÷ purchase price (1% rule). 1%+ = strong, 0.8–1% = okay, <0.8% = weak for cashflow.
  • Max investor price — Rent ÷ 0.8%; the price at which rent would be 0.8% of price (Stoke-style target).
  • Target investor price — Rent ÷ 1%; the price at which rent would be 1% of price (strong cashflow band).
  • Gross yield — Annual rent as % of purchase price (no costs).