Sold STC Town house

47 NORLAND SQUARE

LONDON, GREATER LONDON W11 4PZ

5 beds 2 baths 3,175 sq ft Listed 15 Jan 2015 (-4148d)

£5,750,000

Guide Price

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Property photo

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Property details

Floor area

295 m²

EPC rating

F

Year built

England and Wales: before 1900

Last sold

£5,275,000 Jun 2015

Price per m²

£19,492/m²

Local average

£5,141,841 (+11.8%)

Deprivation

Decile 8 (24,068 of 33,755)

Street crime

1524 incidents within 1 mile (Mar 2026)

Key features

  • Period Townhouse
  • Eight Bedrooms
  • Four reception Rooms
  • Five Floors
  • West Facing Private Garden
  • Use Of Garden Square

Additional details

Garden
Yes

Description

This elegant period townhouse is perfectly situated overlooking the Norland Square Gardens. The accommodation which is requiring some modernising, has four reception rooms and the layout arranged over five floors including a basement. This lovely house which has been in the same ownership for over forty years has a delightful West facing walled garden and is situated within easy walking distance of Holland Park Tube Station (Central Line). EPC: F

This brochure and the descriptions and measurements herein do not constitute representation or form part of a contract and whilst every effort has been made to ensure accuracy, this cannot be guaranteed

Listed by

London

Dunsford Properties

Reference: 47959744

EPC Rating & Upgrade Cost

Current rating: F

Potential rating: C

Inspection date: 03/09/2014

Current heating cost: £3,873/year

Potential heating cost: £1,756/year

Est. upgrade cost to C: £29,123

Recommendations

  • 50 mm internal or external wall insulation (£4,000 - £14,000)
  • Floor insulation (£800 - £1,200)
  • Increase hot water cylinder insulation (£15 - £30)
  • Draughtproof single-glazed windows (£80 - £120)
  • Replace boiler with new condensing boiler (£2,200 - £3,000)
  • Replace single glazed windows with low-E double glazing (£3,300 - £6,500)
  • Solar photovoltaic panels, 2.5 kWp (£9,000 - £14,000)

View full EPC on gov.uk

Flood risk

Zone: 1

Risk: Low

Job (default Low)

Floorplans

Floorplan 1

Floorplan 1

EPC Graphs

EPC 1

EPC 1

Price history

Event Date Price % change
Sold 30/06/2015 (10 years ago) £5,275,000 —

Source: HM Land Registry Price Paid Data. Crown copyright.

Sold Comparables

Same street and nearby sales within 0.25 miles (last 5 years). Data from Land Registry Price Paid.

Address Price Date Type
4 TAVERNERS CLOSE, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4RH £1,800,000 05/12/2025 Terraced
34 PRINCEDALE ROAD, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4NJ £3,510,000 14/11/2025 Terraced
5 PORTLAND ROAD, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4LH £4,350,000 01/08/2025 Terraced
54 ADDISON AVENUE, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4QP £6,500,000 25/11/2022 Terraced
5 QUEENSDALE ROAD, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4QE £2,200,000 18/11/2022 Terraced
1 QUEENSDALE WALK, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4QQ £1,390,000 30/09/2022 Terraced
11 ROYAL CRESCENT, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4SL £2,200,000 12/09/2022 Terraced
10 ADDISON PLACE, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4RJ £1,100,000 01/08/2022 Terraced
22 ADDISON PLACE, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4RJ £1,250,000 24/06/2022 Terraced
19 PRINCEDALE ROAD, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4NW £1,925,000 04/05/2022 Terraced
40 ADDISON AVENUE, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4QP £7,750,000 08/04/2022 Terraced
50 ADDISON AVENUE, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4QP £6,170,000 17/03/2022 Terraced
27 PRINCEDALE ROAD, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4NW £6,700,000 07/03/2022 Terraced
28 QUEENSDALE ROAD, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4QB £5,780,000 31/01/2022 Terraced
35B PRINCEDALE ROAD, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4NP £1,350,000 27/01/2022 Terraced
36 PRINCEDALE ROAD, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4NJ £4,250,000 20/01/2022 Terraced
9 ADDISON PLACE, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4RJ £1,375,000 21/12/2021 Terraced
20 ADDISON AVENUE, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4QR £6,500,000 13/12/2021 Terraced
33 PRINCEDALE ROAD, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4NW £4,200,000 10/12/2021 Terraced
11 QUEENSDALE ROAD, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4QF £2,825,000 01/10/2021 Terraced

Area average: £3,656,250 (20 sales)

Capital growth trend

Land Registry outcode average: last 12 months vs 5y and 10y ago (from sold prices).

5y growth 73%
10y growth 32.5%

House Price Index (HM Land Registry — official index, not sold-price averages): Kensington and Chelsea. Series: Terraced. As of February 2026.

1y (index) -8.9%
5y (index) -3.8%
10y (index) -5%

Rental Range

Estimated market rent for Kensington and Chelsea. Low = conservative, Realistic = average, Optimistic = best case.

Low £3,237/mo
Realistic £3,597/mo
Optimistic £3,957/mo

Based on Local Authority from postcode lookup → Kensington and Chelsea.

LHA (30th percentile) floor for Stevenage & North Herts: £1,596/mo (Apr 2025 – Mar 2026)

Location

Map view View on Google Maps View on OpenStreetMap Street View W11 4PZ

Nearby

Nearest stations, universities and amenities (distance from property).

Type Name Distance
Bus stop Norland Square 0.0 miles
Shop Kaplan Aveda 0.1 miles
Shop Ayanna Spa 0.1 miles
Train station Holland Park 0.2 miles
Train station Shepherd's Bush 0.3 miles
University Scale Space White City 0.8 miles
University Kennet West Skills Centre 1.4 miles
Hospital Bridge Lane Health Centre 3.0 miles
Hospital The Portland Hospital 3.1 miles

Street-level crime

Category Count
Anti-social behaviour 311
Violence and sexual offences 307
Shoplifting 229
Other theft 162
Vehicle crime 86
Public order 85
Theft from the person 79
Criminal damage and arson 78
Drugs 73
Burglary 54
Other crime 17
Bicycle theft 16
Robbery 16
Possession of weapons 11
Total incidents 1524

Within 1 mile during Mar 2026. Source: data.police.uk (England & Wales).

Schools nearby

Nearest open schools with Ofsted ratings (England). Closed schools are not shown. Data from Get Information about Schools and Ofsted.

Name Type Distance Ofsted
SIAL Other 0.0 miles Good — 25 May 2023
Norland Place School Other 0.1 miles — (No rating)
The Cardinal Vaughan Memorial RC School Secondary 0.2 miles Outstanding — 17 Jan 2022
St Clement and St James CofE Primary School Primary 0.2 miles Good — 16 Jul 2023
St Anne's & Avondale Park Nursery School Nursery 0.3 miles Good — 12 Mar 2024

Rental Comparables

Rental listings exist nearby, but none matched the 5-bedroom estimate from EPC for this property.

Rent-driven metrics

Based on Area rent estimate.

Rent ratio 0.06%
Max investor price (0.8%) £449,625
Target investor price (1%) £359,700
  • Rent ratio — Monthly rent ÷ purchase price (1% rule). 1%+ = strong, 0.8–1% = okay, <0.8% = weak for cashflow.
  • Max investor price — Rent ÷ 0.8%; the price at which rent would be 0.8% of price (Stoke-style target).
  • Target investor price — Rent ÷ 1%; the price at which rent would be 1% of price (strong cashflow band).
  • Gross yield — Annual rent as % of purchase price (no costs).
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