Sold House

42 NORLAND SQUARE

LONDON, GREATER LONDON W11 4PZ

5 beds Listed 21 May 2008 (-6578d)

£5,500,000

Save

# 5 bedroom house for sale (W11 4PZ)

## Property Details

| Key | Value |
|-----|-------|
| Address | 42 NORLAND SQUARE, LONDON, GREATER LONDON W11 4PZ |
| Price | £5,500,000 |
| Bedrooms | 5 |
| Last sold | £2,050,000 May 1999 |

## Description

**Description**

A Grade II listed family house in excellent condition, with private garden square access. It is currently let at a rent of £4200 pw until Sept 09 and will be sold with the benefit of the tenancy.

## Property Photos

- ![Photo](/listings/photos/21400823/525240)
- ![Photo](/listings/photos/21400823/525246)
- ![Photo](/listings/photos/21400823/525251)
- ![Photo](/listings/photos/21400823/525257)
- ![Photo](/listings/photos/21400823/525262)
- ![Photo](/listings/photos/21400823/525266)

## Sales History

*Recorded sales for this property. Data from Land Registry Price Paid.*

| Address | Price | Date | Type |
|---------|-------|------|------|
| 42 NORLAND SQUARE, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4PZ | £2,050,000 | 21/05/1999 | Terraced |

## Sold Comparables

*Same street and nearby sales within 0.25 miles. Data from Land Registry Price Paid. Last 5 years.*

| Address | Price | Date | Type |
|---------|-------|------|------|
| 149 HOLLAND PARK AVENUE, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4UX | £5,500 | 13/06/2023 | Other |
| 165 HOLLAND PARK AVENUE, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4UR | £19,650 | 25/10/2022 | Other |
| 169 FLAT A HOLLAND PARK AVENUE, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4UR | £11,793 | 07/09/2022 | Other |
| 19A PRINCEDALE ROAD, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4NW | £725,000 | 04/05/2022 | Other |
| 126 GROUND FLOOR AND BASEMENT HOLLAND PARK AVENUE, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4UE | £96,000 | 25/06/2021 | Other |

**Area average:** £171,589 (5 sales)

## Price vs local average

*Outcode + property type (HousePrices, last 2 years).*

- **Local average:** £1,807,143 (9 Other, W11, 2024–2026)
- **Deviation:** +204.3%

## Rental Range

*ONS Price Index of Private Rents (Kensington and Chelsea). Low / Realistic / Optimistic = conservative / average / best case.*

- **Low:** £3,237/mo
- **Realistic:** £3,597/mo
- **Optimistic:** £3,957/mo

## LHA (Local Housing Allowance)

*VOA 30th percentile rent floor for Stevenage & North Herts (Apr 2025 – Mar 2026).*

- **LHA floor (this property size):** £1,596/mo

## 1% Rule

- **Rent ratio:** 0.07% (weak for cashflow)
- **Max investor price (0.8%):** £449,625
- **Target investor price (1%):** £359,700

*Monthly rent ÷ price. 1%+ = strong, 0.8–1% = okay, <0.8% = weak. Max investor price = rent ÷ 0.8% (Stoke-style target). Target investor price = rent ÷ 1% (strong cashflow band). Based on Area rent estimate.*

## Capital growth trend

*Land Registry outcode average from sold prices: last 12 months vs 5y and 10y ago.*

- **5y growth:** 3230.7%
- **10y growth:** 67.9%

## House Price Index (HM Land Registry)

*Official index for Kensington and Chelsea; All dwelling types series; as of February 2026.*

- **1y growth (index):** -11.2%
- **5y growth (index):** -10.5%
- **10y growth (index):** -12.5%

## Flood risk

- **Zone:** 1
- **Risk:** Low
- **Source:** Job (default Low)

[Check long-term flood risk (GOV.UK)](https://check-long-term-flood-risk.service.gov.uk/postcode)

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Property details

Tenure

FREEHOLD

Last sold

£2,050,000 May 1999

Local average

£1,807,143 (+204.3%)

Deprivation

Decile 8 (24,068 of 33,755)

Street crime

1484 incidents within 1 mile (Mar 2026)

Key features

5 bedrooms
3 reception rooms
3 bathrooms
Terrace
Garden

Description

Description

A Grade II listed family house in excellent condition, with private garden square access. It is currently let at a rent of £4200 pw until Sept 09 and will be sold with the benefit of the tenancy.

Listed by

Kensington

Savills

Reference: 21400823

EPC Rating & Upgrade Cost

Fetching EPC data… Refresh this page in a moment.

Flood risk

Zone: 1

Risk: Low

Job (default Low)

Price history

Event	Date	Price	% change
Sold	21/05/1999 (27 years ago)	£2,050,000	—

Source: HM Land Registry Price Paid Data. Crown copyright.

Sold Comparables

Same street and nearby sales within 0.25 miles (last 5 years). Data from Land Registry Price Paid.

Address	Price	Date	Type
149 HOLLAND PARK AVENUE, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4UX	£5,500	13/06/2023	Other
165 HOLLAND PARK AVENUE, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4UR	£19,650	25/10/2022	Other
169 FLAT A HOLLAND PARK AVENUE, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4UR	£11,793	07/09/2022	Other
19A PRINCEDALE ROAD, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4NW	£725,000	04/05/2022	Other
126 GROUND FLOOR AND BASEMENT HOLLAND PARK AVENUE, LONDON, KENSINGTON AND CHELSEA, GREATER LONDON, W11 4UE	£96,000	25/06/2021	Other

Area average: £171,589 (5 sales)

Capital growth trend

Land Registry outcode average: last 12 months vs 5y and 10y ago (from sold prices).

5y growth 3230.7%

10y growth 67.9%

House Price Index (HM Land Registry — official index, not sold-price averages): Kensington and Chelsea. Series: All dwelling types. As of February 2026.

1y (index) -11.2%

5y (index) -10.5%

10y (index) -12.5%

Rental Range

Estimated market rent for Kensington and Chelsea. Low = conservative, Realistic = average, Optimistic = best case.

Low £3,237/mo

Realistic £3,597/mo

Optimistic £3,957/mo

Based on Local Authority from postcode lookup → Kensington and Chelsea.

LHA (30th percentile) floor for Stevenage & North Herts: £1,596/mo (Apr 2025 – Mar 2026)

Location

Map view View on Google Maps View on OpenStreetMap Street View W11 4PZ

Nearby

Nearest stations, universities and amenities (distance from property).

Type	Name	Distance
Bus stop	Norland Square	0.1 miles
Shop	Polish’d London Nail Bar	0.1 miles
Shop	Kaplan Aveda	0.1 miles
Train station	Holland Park	0.2 miles
Train station	Shepherd's Bush	0.3 miles
University	Scale Space White City	0.8 miles
University	Kennet West Skills Centre	1.4 miles
Hospital	Bridge Lane Health Centre	3.0 miles
Hospital	The Portland Hospital	3.1 miles

Street-level crime

Category	Count
Anti-social behaviour	308
Violence and sexual offences	291
Shoplifting	226
Other theft	159
Vehicle crime	86
Public order	78
Theft from the person	76
Criminal damage and arson	75
Drugs	75
Burglary	53
Bicycle theft	16
Robbery	16
Other crime	14
Possession of weapons	11
Total incidents	1484

Within 1 mile during Mar 2026. Source: data.police.uk (England & Wales).

Schools nearby

Nearest open schools with Ofsted ratings (England). Closed schools are not shown. Data from Get Information about Schools and Ofsted.

Name	Type	Distance	Ofsted
Norland Place School	Other	0.1 miles	— (No rating)
SIAL	Other	0.1 miles	Good — 25 May 2023
St Clement and St James CofE Primary School	Primary	0.2 miles	Good — 16 Jul 2023
The Cardinal Vaughan Memorial RC School	Secondary	0.2 miles	Outstanding — 17 Jan 2022
St Anne's & Avondale Park Nursery School	Nursery	0.3 miles	Good — 12 Mar 2024

Rental Comparables

Rental listings exist nearby, but none matched the 5-bedroom estimate from EPC for this property.

Rent-driven metrics

Based on Area rent estimate.

Rent ratio 0.07%

Max investor price (0.8%) £449,625

Target investor price (1%) £359,700

Rent ratio — Monthly rent ÷ purchase price (1% rule). 1%+ = strong, 0.8–1% = okay, <0.8% = weak for cashflow.
Max investor price — Rent ÷ 0.8%; the price at which rent would be 0.8% of price (Stoke-style target).
Target investor price — Rent ÷ 1%; the price at which rent would be 1% of price (strong cashflow band).
Gross yield — Annual rent as % of purchase price (no costs).