Sold STC Flat

FLAT 2

REGENT HOUSE, 43, WINDSOR WAY, LONDON, GREATER LONDON W14 0UB

1 beds 1 baths 53 m² Listed 3 Mar 2020 (-2305d)

£490,000

Reduced on 15 Jun 2021

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# 1 bedroom flat for sale (W14 0UB)

## Property Details

| Key | Value |
|-----|-------|
| Address | FLAT 2, REGENT HOUSE, 43, WINDSOR WAY, LONDON, GREATER LONDON W14 0UB |
| Price | £490,000 |
| Bedrooms | 1 |
| Bathrooms | 1 |
| Last sold | £350,000 Sep 2021 |

## Description

Windsor Way is conveniently located just 100 meters away from the open green spaces of Brook Green with safe children play area and four tennis courts. It is also close to the excellent shopping and entertainment facilities of Kensington High Street and Westfield Shopping Centre. Barons Court and Hammersmith underground stations are a short walk away.

*Photos as previously furnished.

## Property Photos

- ![Photo](/listings/photos/90041972/312321)
- ![Photo](/listings/photos/90041972/312322)
- ![Photo](/listings/photos/90041972/312323)
- ![Photo](/listings/photos/90041972/312324)
- ![Photo](/listings/photos/90041972/312325)
- ![Photo](/listings/photos/90041972/312326)
- ![Photo](/listings/photos/90041972/312327)
- ![Photo](/listings/photos/90041972/312328)
- ![Photo](/listings/photos/90041972/312329)
- ![Photo](/listings/photos/90041972/312330)

## Floorplans

- ![Floorplan](/listings/photos/90041972/312331) - Floorplan

## EPC Graphs

- ![EPC Graph](/listings/photos/90041972/312332) - EPC Graph

## Sales History

*Recorded sales for this property. Data from Land Registry Price Paid.*

| Address | Price | Date | Type |
|---------|-------|------|------|
| REGENT HOUSE, 43 FLAT 2 WINDSOR WAY, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W14 0UB | £350,000 | 27/09/2021 | Flat |
| REGENT HOUSE, 43 FLAT 2 WINDSOR WAY, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W14 0UB | £175,000 | 28/06/2000 | Flat |

## Sold Comparables

*Same street and nearby sales within 0.25 miles. Data from Land Registry Price Paid. Last 5 years.*

| Address | Price | Date | Type |
|---------|-------|------|------|
| KENSINGTON WEST FLAT 11 BLYTHE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W14 0JG | £525,000 | 16/11/2023 | Flat |
| SANDRINGHAM HOUSE, 44 FLAT 27 WINDSOR WAY, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W14 0UD | £1,070,000 | 14/10/2022 | Flat |
| REGENT HOUSE, 43 FLAT 19 WINDSOR WAY, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W14 0UB | £700,000 | 13/07/2022 | Flat |
| KENSINGTON WEST FLAT 2 BLYTHE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W14 0JG | £635,000 | 10/06/2022 | Flat |
| SANDRINGHAM HOUSE, 44 FLAT 16 WINDSOR WAY, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W14 0UD | £1,100,000 | 09/06/2022 | Flat |
| 26 WINDSOR WAY, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W14 0UA | £1,765,000 | 13/12/2021 | Flat |

**Area average:** £965,833 (6 sales)

## Price vs local average

*Outcode + property type (HousePrices, last 2 years).*

- **Local average:** £729,189 (95 Flat, W14, 2024–2026)
- **Deviation:** -32.8%

## Rental Range

*ONS Price Index of Private Rents (Hammersmith and Fulham). Low / Realistic / Optimistic = conservative / average / best case.*

- **Low:** £2,493/mo
- **Realistic:** £2,770/mo
- **Optimistic:** £3,047/mo

## LHA (Local Housing Allowance)

*VOA 30th percentile rent floor for Stevenage & North Herts (Apr 2025 – Mar 2026).*

- **LHA floor (this property size):** £773/mo

## Rental Comparables

*Residential lets from OpenRent and Rightmove for the area (same bedroom count). Use to validate rent estimates. Student lets are excluded.*

| Title | Rent | Beds | Distance | As seen on |
|------|------|------|------|------|
| 1 Bed Flat, Manston House, W14 | £2,500/mo | 1 | 0.26 miles | OpenRent |
| 1 Bed Flat, Gunterstone Road, W14 | £2,250/mo | 1 | 0.27 miles | OpenRent |
| 1 Bed Flat, Sinclair Road, W14 | £2,000/mo | 1 | 0.29 miles | OpenRent |
| 1 Bed Flat, Russell Road, W14 | £2,700/mo | 1 | 0.3 miles | OpenRent |
| Bedsit, Holland Road, W14 | £770/mo | 1 | 0.31 miles | OpenRent |
| 1 Bed Flat, Avonmore Road, W14 | £2,000/mo | 1 | 0.32 miles | OpenRent |
| 1 Bed Flat, Russell Gardens, W14 | £1,995/mo | 1 | 0.35 miles | OpenRent |
| Studio Flat, Very Near Matheson Road Area, W14 | £1,500/mo | 1 | 0.37 miles | OpenRent |
| 1 Bed Flat, Elsham Road, W14 | £2,200/mo | 1 | 0.37 miles | OpenRent |

**Average rent: £1,991/mo (9 listings)**

## 1% Rule

- **Rent ratio:** 0.41% (weak for cashflow)
- **Max investor price (0.8%):** £250,000
- **Target investor price (1%):** £200,000

*Monthly rent ÷ price. 1%+ = strong, 0.8–1% = okay, <0.8% = weak. Max investor price = rent ÷ 0.8% (Stoke-style target). Target investor price = rent ÷ 1% (strong cashflow band). Based on OpenRent comparables.*

## Rent-driven metrics

*Based on OpenRent comparables (median £2,000/mo).*

- **Gross yield:** 4.9%
- **Cost-to-rent:** 20.4×
- **Monthly cashflow:** £-155/mo (75% LTV, 3.95% APR (5yr fixed), 25yr term)
- **Cash-on-cash ROI:** -1.3%

*Gross yield = annual rent as % of price (no costs). Cost-to-rent = price ÷ annual rent (from OpenRent comparables); under 14× = strong, 14–16× = acceptable, 17×+ = compressed. Cashflow = rent − mortgage − 10% maintenance − £25/mo compliance; assumes 75% LTV, 3.95% APR (5yr fixed), 25yr term. ROI = annual profit ÷ cash in (deposit + 4% purchase costs).*

## Capital growth trend

*Land Registry outcode average from sold prices: last 12 months vs 5y and 10y ago.*

- **5y growth:** 5%
- **10y growth:** -21.6%

## House Price Index (HM Land Registry)

*Official index for Hammersmith and Fulham; Flats and maisonettes series; as of March 2026.*

- **1y growth (index):** -8.1%
- **5y growth (index):** -7.1%
- **10y growth (index):** -11.3%

## Flood risk

- **Zone:** 1
- **Risk:** Low
- **Source:** Job (default Low)

[Check long-term flood risk (GOV.UK)](https://check-long-term-flood-risk.service.gov.uk/postcode)

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Property details

Tenure

LEASEHOLD

Floor area

53 m²

Last sold

£350,000 Sep 2021

Local average

£729,189 (-32.8%)

Deprivation

Decile 7 (22,124 of 33,755)

Street crime

1487 incidents within 1 mile (Apr 2026)

Key features

ENTRANCE HALL
RECEPTION/ DINING ROOM
KITCHEN
DOUBLE BEDROOM
BATHROOM
LIFT
24 HOUR GATED SECURITY
CCTV

Description

An exceptionally bright and well-presented one bedroom apartment located in this gated, award winning development in Windsor Way, just off Brook Green. This spacious flat comprises a large reception/ dining room, separate kitchen, double bedroom and a modern bathroom. Features of the development include access via 24 hour manned security gates, attractive entrance hallways with passenger lifts, private roadways and video entry phone.

Windsor Way is conveniently located just 100 meters away from the open green spaces of Brook Green with safe children play area and four tennis courts. It is also close to the excellent shopping and entertainment facilities of Kensington High Street and Westfield Shopping Centre. Barons Court and Hammersmith underground stations are a short walk away.

*Photos as previously furnished.

Listed by

London

Wedgewood Estates Ltd.

Reference: 90041972

EPC Rating & Upgrade Cost

Fetching EPC data… Refresh this page in a moment.

Flood risk

Zone: 1

Risk: Low

Job (default Low)

Floorplans

Floorplan

EPC Graphs

EPC Graph

Price history

100% since 2000

Event	Date	Price	% change
Sold	27/09/2021 (4 years ago)	£350,000	+100%
Sold	28/06/2000 (25 years ago)	£175,000	—

Source: HM Land Registry Price Paid Data. Crown copyright.

Sold Comparables

Same street and nearby sales within 0.25 miles (last 5 years). Data from Land Registry Price Paid.

Address	Price	Date	Type
KENSINGTON WEST FLAT 11 BLYTHE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W14 0JG	£525,000	16/11/2023	Flat
SANDRINGHAM HOUSE, 44 FLAT 27 WINDSOR WAY, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W14 0UD	£1,070,000	14/10/2022	Flat
REGENT HOUSE, 43 FLAT 19 WINDSOR WAY, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W14 0UB	£700,000	13/07/2022	Flat
KENSINGTON WEST FLAT 2 BLYTHE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W14 0JG	£635,000	10/06/2022	Flat
SANDRINGHAM HOUSE, 44 FLAT 16 WINDSOR WAY, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W14 0UD	£1,100,000	09/06/2022	Flat
26 WINDSOR WAY, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W14 0UA	£1,765,000	13/12/2021	Flat

Area average: £965,833 (6 sales)

Capital growth trend

Land Registry outcode average: last 12 months vs 5y and 10y ago (from sold prices).

5y growth 5%

10y growth -21.6%

House Price Index (HM Land Registry — official index, not sold-price averages): Hammersmith and Fulham. Series: Flats and maisonettes. As of March 2026.

1y (index) -8.1%

5y (index) -7.1%

10y (index) -11.3%

Rental Range

Estimated market rent for Hammersmith and Fulham. Low = conservative, Realistic = average, Optimistic = best case.

Low £2,493/mo

Realistic £2,770/mo

Optimistic £3,047/mo

Based on Local Authority from postcode lookup → Hammersmith and Fulham.

LHA (30th percentile) floor for Stevenage & North Herts: £773/mo (Apr 2025 – Mar 2026)

Location

Map view View on Google Maps View on OpenStreetMap Street View W14 0UB

Address

44 Windsor Way

Nearby

Nearest stations, universities and amenities (distance from property).

Type	Name	Distance
Shop	Jackie & Co	0.1 miles
Shop	Unknown	0.1 miles
Bus stop	North End Road	0.1 miles
Train station	Kensington (Olympia)	0.2 miles
Train station	Barons Court	0.4 miles
University	BIMM Institute London	1.3 miles
University	Scale Space White City	1.4 miles
Hospital	Bridge Lane Health Centre	2.6 miles
Hospital	The Portland Hospital	3.6 miles

Street-level crime

Category	Count
Violence and sexual offences	355
Anti-social behaviour	349
Shoplifting	157
Other theft	114
Public order	108
Vehicle crime	97
Drugs	74
Criminal damage and arson	52
Theft from the person	49
Burglary	43
Bicycle theft	30
Robbery	27
Other crime	20
Possession of weapons	12
Total incidents	1487

Within 1 mile during Apr 2026. Source: data.police.uk (England & Wales).

Schools nearby

Nearest open schools with Ofsted ratings (England). Closed schools are not shown. Data from Get Information about Schools and Ofsted.

Name	Type	Distance	Ofsted
Ecole Française de Londres Jacques Prévert	Other	0.2 miles	Outstanding — 21 Sep 2022
Larmenier & Sacred Heart Catholic Primary School	Primary	0.2 miles	— (Inspected (no overall grade))
Avonmore Primary School	Primary	0.2 miles	Outstanding — 20 Jul 2023
St James Senior Girls' School	Other	0.2 miles	— (No rating)
St James Preparatory School	Other	0.2 miles	— (No rating)

Rental Comparables

Residential lets from OpenRent and Rightmove for the area (same bedroom count). Use to validate rent estimates. Student lets are excluded.

Title	Rent	Beds	Distance	As seen on
1 Bed Flat, Manston House, W14	£2,500/mo	1	0.26 miles	OpenRent
1 Bed Flat, Gunterstone Road, W14	£2,250/mo	1	0.27 miles	OpenRent
1 Bed Flat, Sinclair Road, W14	£2,000/mo	1	0.29 miles	OpenRent
1 Bed Flat, Russell Road, W14	£2,700/mo	1	0.3 miles	OpenRent
Bedsit, Holland Road, W14	£770/mo	1	0.31 miles	OpenRent
1 Bed Flat, Avonmore Road, W14	£2,000/mo	1	0.32 miles	OpenRent
1 Bed Flat, Russell Gardens, W14	£1,995/mo	1	0.35 miles	OpenRent
Studio Flat, Very Near Matheson Road Area, W14	£1,500/mo	1	0.37 miles	OpenRent
1 Bed Flat, Elsham Road, W14	£2,200/mo	1	0.37 miles	OpenRent

Average rent: £1,991/mo (9 listings)

Rent-driven metrics

Based on OpenRent comparables.

Rent ratio 0.41%

Max investor price (0.8%) £250,000

Target investor price (1%) £200,000

Gross yield 4.9%

Cost-to-rent ratio 20.4×

Monthly cashflow £-155/mo 75% LTV, 3.95% APR (5yr fixed), 25yr term

Cash-on-cash ROI -1.3%

Rent ratio — Monthly rent ÷ purchase price (1% rule). 1%+ = strong, 0.8–1% = okay, <0.8% = weak for cashflow.
Max investor price — Rent ÷ 0.8%; the price at which rent would be 0.8% of price (Stoke-style target).
Target investor price — Rent ÷ 1%; the price at which rent would be 1% of price (strong cashflow band).
Gross yield — Annual rent as % of purchase price (no costs).
Cost-to-rent — Price ÷ annual rent (from OpenRent comparables). Under 14× = strong, 14–16× = acceptable, 17×+ = compressed.
Cashflow — Rent minus mortgage, 10% maintenance, £25/mo compliance. Assumes 75% LTV, 3.95% APR (5yr fixed), 25yr term.
ROI — Annual profit ÷ cash in (deposit + 4% purchase costs).