Let Flat

FIRST FLOOR FLAT

44 LOFTUS ROAD, LONDON, GREATER LONDON W12 7EN

2 beds 39 m² Listed 8 Jul 2014 (-4395d)

£1,733 pcm

Save

# 2 bedroom flat for rent (W12 7EN)

## Property Details

| Key | Value |
|-----|-------|
| Address | FIRST FLOOR FLAT, 44 LOFTUS ROAD, LONDON, GREATER LONDON W12 7EN |
| Price | £1,733 pcm |
| Bedrooms | 2 |
| Last sold | £490,000 Oct 2019 |

## Description

The property comprises of an open-plan lounge and modern kitchen, two double bedrooms and a fully tiled bathroom. The property offers oak wood flooring throughout with under floor heating, full colour video entry system and brand new modern appliances.

The property is ideally located within easy reach of all transport links and Westfield shopping centre. The nearest underground station is Shepherds Bush (Ham & City / Central / BR mainline), and the motorist can access the A40/M40 with links into and out of central London.

**Notice**

All photographs are provided for guidance only.

## Property Photos

- ![Photo](/listings/photos/47017886/1355936)
- ![Photo](/listings/photos/47017886/1355937)
- ![Photo](/listings/photos/47017886/1355939)
- ![Photo](/listings/photos/47017886/1355942)
- ![Photo](/listings/photos/47017886/1355943)
- ![EPC](/listings/photos/47017886/1355946) - EPC
- ![EPC](/listings/photos/47017886/1355948) - EPC

## Sales History

*Recorded sales for this property. Data from Land Registry Price Paid.*

| Address | Price | Date | Type |
|---------|-------|------|------|
| 44 FIRST FLOOR FLAT LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EN | £490,000 | 29/10/2019 | Flat |

## Sold Comparables

*Same street and nearby sales within 0.25 miles. Data from Land Registry Price Paid. Last 5 years.*

| Address | Price | Date | Type |
|---------|-------|------|------|
| 102 FLAT 2 TUNIS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EY | £625,000 | 01/12/2025 | Flat |
| 13 LOWER GROUND FLOOR FLAT STANLAKE VILLAS, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EX | £590,000 | 14/11/2025 | Flat |
| [Same street] 4 FLAT A LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EN | £825,900 | 01/09/2025 | Flat |
| 17 BASEMENT FLAT STANLAKE VILLAS, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EX | £1,025,000 | 11/08/2025 | Flat |
| 312 FLAT 2 UXBRIDGE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7LJ | £375,000 | 08/08/2025 | Flat |
| 2B ELLERSLIE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7BW | £535,000 | 30/07/2025 | Flat |
| 19 FLAT D LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EH | £362,500 | 09/07/2025 | Flat |
| [Same street] 38 FLAT A LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EN | £443,800 | 31/03/2025 | Flat |
| 23 FLAT 2 ELLERSLIE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7BN | £450,000 | 28/03/2025 | Flat |
| 1 ARMINGER ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7BA | £250,000 | 23/08/2023 | Flat |
| 61 FLAT B UXBRIDGE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 8NR | £405,000 | 10/05/2023 | Flat |
| 38 FLAT 2 STANLAKE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7HL | £322,400 | 03/04/2023 | Flat |
| 38 FLAT 3 STANLAKE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7HL | £273,300 | 03/04/2023 | Flat |
| 38 FLAT 4 STANLAKE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7HL | £532,900 | 03/04/2023 | Flat |
| 38 FLAT 1 STANLAKE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7HL | £371,400 | 03/04/2023 | Flat |
| 312 FLAT 2 UXBRIDGE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7LJ | £620,000 | 27/02/2023 | Flat |
| [Same street] 26 FLAT 3 LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EN | £350,000 | 09/01/2023 | Flat |
| 36 FLAT 3 TUNIS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EZ | £527,000 | 16/12/2022 | Flat |
| 94 FIRST AND SECOND FLOOR FLAT TUNIS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EY | £625,000 | 15/12/2022 | Flat |
| [Same street] 56 FLAT E LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EN | £245,000 | 12/12/2022 | Flat |
| [Same street] 56 FLAT A1 LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EN | £395,000 | 24/10/2022 | Flat |
| 55 TOP FLOOR FLAT STANLAKE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7HG | £840,000 | 24/10/2022 | Flat |
| 69A UXBRIDGE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 8NR | £360,000 | 30/09/2022 | Flat |
| [Same street] 24 FLAT 1 LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EN | £750,000 | 16/09/2022 | Flat |
| FIRST FLOOR FLAT, 6 STANLAKE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7HP | £353,500 | 15/08/2022 | Flat |
| 36 GROUND AND FIRST FLOOR FLAT ELLERSLIE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7BW | £765,000 | 05/08/2022 | Flat |
| [Same street] 10 GROUND FLOOR FLAT LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EN | £594,000 | 04/08/2022 | Flat |
| [Same street] 10 LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EN | £710,000 | 15/07/2022 | Flat |
| [Same street] 32A LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EN | £695,000 | 25/03/2022 | Flat |

**Street average:** £556,522 (9 sales)
**Area average:** £510,400 (20 sales)

## Price vs local average

*Outcode + property type (HousePrices, last 2 years).*

- **Local average:** £555,705 (75 Flat, W12, 2024–2026)
- **Deviation:** -99.7%

## Rental Range

*ONS Price Index of Private Rents (Hammersmith and Fulham). Low / Realistic / Optimistic = conservative / average / best case.*

- **Low:** £2,493/mo
- **Realistic:** £2,770/mo
- **Optimistic:** £3,047/mo

## LHA (Local Housing Allowance)

*VOA 30th percentile rent floor for Bedford (Apr 2025 – Mar 2026).*

- **LHA floor (this property size):** £823/mo

## Rental Comparables

*Residential lets from OpenRent and Rightmove for the area (same bedroom count). Use to validate rent estimates. Student lets are excluded.*

| Title | Rent | Beds | Distance | As seen on |
|------|------|------|------|------|
| 2 Bed Flat, Uxbridge Road, W12 | £2,400/mo | 2 | 0.07 miles | OpenRent |
| 2 Bed Flat, Uxbridge Road, W12 | £5,000/mo | 2 | 0.12 miles | OpenRent |
| 2 Bed Flat, Stowe Road, W12 | £2,600/mo | 2 | 0.26 miles | OpenRent |
| 2 Bed Flat, Uxbridge Road, W12 | £2,200/mo | 2 | 0.27 miles | OpenRent |

**Average rent: £3,050/mo (4 listings)**

## 1% Rule

- **Rent ratio:** 144.26% (strong)
- **Max investor price (0.8%):** £312,500
- **Target investor price (1%):** £250,000

*Monthly rent ÷ price. 1%+ = strong, 0.8–1% = okay, <0.8% = weak. Max investor price = rent ÷ 0.8% (Stoke-style target). Target investor price = rent ÷ 1% (strong cashflow band). Based on OpenRent comparables.*

## Rent-driven metrics

*Based on OpenRent comparables (median £2,500/mo).*

- **Gross yield:** 1731.1%
- **Cost-to-rent:** 0.1×
- **Monthly cashflow:** £2,218/mo (75% LTV, 3.95% APR (5yr fixed), 25yr term)
- **Cash-on-cash ROI:** 5296.4%

*Gross yield = annual rent as % of price (no costs). Cost-to-rent = price ÷ annual rent (from OpenRent comparables); under 14× = strong, 14–16× = acceptable, 17×+ = compressed. Cashflow = rent − mortgage − 10% maintenance − £25/mo compliance; assumes 75% LTV, 3.95% APR (5yr fixed), 25yr term. ROI = annual profit ÷ cash in (deposit + 4% purchase costs).*

## Capital growth trend

*Land Registry outcode average from sold prices: last 12 months vs 5y and 10y ago.*

- **5y growth:** -2.2%
- **10y growth:** -1.8%

## House Price Index (HM Land Registry)

*Official index for Hammersmith and Fulham; Flats and maisonettes series; as of April 2026.*

- **1y growth (index):** -8.8%
- **5y growth (index):** -7.9%
- **10y growth (index):** -11.3%

## Flood risk

- **Zone:** 1
- **Risk:** Low
- **Source:** Job (default Low)

[Check long-term flood risk (GOV.UK)](https://check-long-term-flood-risk.service.gov.uk/postcode)

Photo 1 Photo 2 Photo 3 Photo 4 Photo 5 EPC EPC

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Property details

Floor area

39 m²

Last sold

£490,000 Oct 2019

Local average

£555,705 (-99.7%)

Deprivation

Decile 5 (13,834 of 33,755)

Street crime

1343 incidents within 1 mile (May 2026)

Key features

2 Double Bedrooms
Spacious Shower/Utility Room
Open Plan Kitchen/Living Area
Solid Oak Flooring Throughout
Under floor Heating Throughout
Double Glazed Windows
HD Telephone Entry System
First Floor

Description

A stylish & contemporary living space set on the first floor of this renovated terraced building, located on desirable tree lined road in the heart of Shepherds Bush and only a few minutes walk from FOUR train lines... Central Line, Circle Line, Ham & City Line, BR overground.

The property comprises of an open-plan lounge and modern kitchen, two double bedrooms and a fully tiled bathroom. The property offers oak wood flooring throughout with under floor heating, full colour video entry system and brand new modern appliances.

The property is ideally located within easy reach of all transport links and Westfield shopping centre. The nearest underground station is Shepherds Bush (Ham & City / Central / BR mainline), and the motorist can access the A40/M40 with links into and out of central London.

Notice
All photographs are provided for guidance only.

Listed by

London

Amber & Co ltd

Reference: 47017886

EPC Rating & Upgrade Cost

Fetching EPC data… Refresh this page in a moment.

Flood risk

Zone: 1

Risk: Low

Job (default Low)

Price history

Event	Date	Price	% change
Sold	29/10/2019 (6 years ago)	£490,000	—

Source: HM Land Registry Price Paid Data. Crown copyright.

Sold Comparables

Same street and nearby sales within 0.25 miles (last 5 years). Data from Land Registry Price Paid.

Address	Price	Date	Type
102 FLAT 2 TUNIS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EY	£625,000	01/12/2025	Flat
13 LOWER GROUND FLOOR FLAT STANLAKE VILLAS, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EX	£590,000	14/11/2025	Flat
Same street 4 FLAT A LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EN	£825,900	01/09/2025	Flat
17 BASEMENT FLAT STANLAKE VILLAS, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EX	£1,025,000	11/08/2025	Flat
312 FLAT 2 UXBRIDGE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7LJ	£375,000	08/08/2025	Flat
2B ELLERSLIE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7BW	£535,000	30/07/2025	Flat
19 FLAT D LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EH	£362,500	09/07/2025	Flat
Same street 38 FLAT A LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EN	£443,800	31/03/2025	Flat
23 FLAT 2 ELLERSLIE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7BN	£450,000	28/03/2025	Flat
1 ARMINGER ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7BA	£250,000	23/08/2023	Flat
61 FLAT B UXBRIDGE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 8NR	£405,000	10/05/2023	Flat
38 FLAT 2 STANLAKE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7HL	£322,400	03/04/2023	Flat
38 FLAT 3 STANLAKE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7HL	£273,300	03/04/2023	Flat
38 FLAT 4 STANLAKE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7HL	£532,900	03/04/2023	Flat
38 FLAT 1 STANLAKE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7HL	£371,400	03/04/2023	Flat
312 FLAT 2 UXBRIDGE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7LJ	£620,000	27/02/2023	Flat
Same street 26 FLAT 3 LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EN	£350,000	09/01/2023	Flat
36 FLAT 3 TUNIS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EZ	£527,000	16/12/2022	Flat
94 FIRST AND SECOND FLOOR FLAT TUNIS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EY	£625,000	15/12/2022	Flat
Same street 56 FLAT E LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EN	£245,000	12/12/2022	Flat
Same street 56 FLAT A1 LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EN	£395,000	24/10/2022	Flat
55 TOP FLOOR FLAT STANLAKE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7HG	£840,000	24/10/2022	Flat
69A UXBRIDGE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 8NR	£360,000	30/09/2022	Flat
Same street 24 FLAT 1 LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EN	£750,000	16/09/2022	Flat
FIRST FLOOR FLAT, 6 STANLAKE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7HP	£353,500	15/08/2022	Flat
36 GROUND AND FIRST FLOOR FLAT ELLERSLIE ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7BW	£765,000	05/08/2022	Flat
Same street 10 GROUND FLOOR FLAT LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EN	£594,000	04/08/2022	Flat
Same street 10 LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EN	£710,000	15/07/2022	Flat
Same street 32A LOFTUS ROAD, LONDON, HAMMERSMITH AND FULHAM, GREATER LONDON, W12 7EN	£695,000	25/03/2022	Flat

Street average: £556,522 (9 sales)

Area average: £510,400 (20 sales)

Capital growth trend

Land Registry outcode average: last 12 months vs 5y and 10y ago (from sold prices).

5y growth -2.2%

10y growth -1.8%

House Price Index (HM Land Registry — official index, not sold-price averages): Hammersmith and Fulham. Series: Flats and maisonettes. As of April 2026.

1y (index) -8.8%

5y (index) -7.9%

10y (index) -11.3%

Company ownership

Registered legal owner is a company.

Company-owned (UK company)

Company: 44 LOFTUS ROAD FREEHOLD LIMITED (12107314)

Rental Range

Estimated market rent for Hammersmith and Fulham. Low = conservative, Realistic = average, Optimistic = best case.

Low £2,493/mo

Realistic £2,770/mo

Optimistic £3,047/mo

Based on Local Authority from postcode lookup → Hammersmith and Fulham.

LHA (30th percentile) floor for Bedford: £823/mo (Apr 2025 – Mar 2026)

Location

Map view View on Google Maps View on OpenStreetMap Street View W12 7EN

Nearby

Nearest stations, universities and amenities (distance from property).

Type	Name	Distance
Shop	La Brioche Patisserie	0.1 miles
Shop	Dubai Garments & Jewllerys Centre	0.1 miles
Bus stop	Loftus Road	0.1 miles
Train station	Shepherd's Bush Market	0.2 miles
Train station	Wood Lane	0.3 miles
University	Scale Space White City	0.6 miles
University	Kennet West Skills Centre	1.8 miles
Hospital	Bridge Lane Health Centre	3.6 miles
Hospital	The Portland Hospital	3.9 miles

Street-level crime

Category	Count
Violence and sexual offences	342
Anti-social behaviour	294
Shoplifting	238
Other theft	100
Vehicle crime	80
Public order	73
Drugs	52
Theft from the person	52
Burglary	48
Bicycle theft	24
Robbery	17
Other crime	13
Possession of weapons	6
Criminal damage and arson	4
Total incidents	1343

Within 1 mile during May 2026. Source: data.police.uk (England & Wales).

Schools nearby

Nearest open schools with Ofsted ratings (England). Closed schools are not shown. Data from Get Information about Schools and Ofsted.

Name	Type	Distance	Ofsted
St Stephen's CofE Primary School	Primary	0.2 miles	Outstanding — 11 Dec 2023
Jack Tizard School	Other	0.2 miles	Outstanding — 12 Jan 2015
Miles Coverdale Primary School	Primary	0.2 miles	Outstanding — 3 Jun 2024
Randolph Beresford Early Years Centre	Nursery	0.3 miles	Outstanding — 13 Jan 2014
London Vocational Ballet School	Other	0.3 miles	Good — 26 Sep 2023

Rental Comparables

Residential lets from OpenRent and Rightmove for the area (same bedroom count). Use to validate rent estimates. Student lets are excluded.

Title	Rent	Beds	Distance	As seen on
2 Bed Flat, Uxbridge Road, W12	£2,400/mo	2	0.07 miles	OpenRent
2 Bed Flat, Uxbridge Road, W12	£5,000/mo	2	0.12 miles	OpenRent
2 Bed Flat, Stowe Road, W12	£2,600/mo	2	0.26 miles	OpenRent
2 Bed Flat, Uxbridge Road, W12	£2,200/mo	2	0.27 miles	OpenRent

Average rent: £3,050/mo (4 listings)

Rent-driven metrics

Based on OpenRent comparables.

Rent ratio 144.26%

Max investor price (0.8%) £312,500

Target investor price (1%) £250,000

Gross yield 1731.1%

Cost-to-rent ratio 0.1×

Monthly cashflow £2,218/mo 75% LTV, 3.95% APR (5yr fixed), 25yr term

Cash-on-cash ROI 5296.4%

Rent ratio — Monthly rent ÷ purchase price (1% rule). 1%+ = strong, 0.8–1% = okay, <0.8% = weak for cashflow.
Max investor price — Rent ÷ 0.8%; the price at which rent would be 0.8% of price (Stoke-style target).
Target investor price — Rent ÷ 1%; the price at which rent would be 1% of price (strong cashflow band).
Gross yield — Annual rent as % of purchase price (no costs).
Cost-to-rent — Price ÷ annual rent (from OpenRent comparables). Under 14× = strong, 14–16× = acceptable, 17×+ = compressed.
Cashflow — Rent minus mortgage, 10% maintenance, £25/mo compliance. Assumes 75% LTV, 3.95% APR (5yr fixed), 25yr term.
ROI — Annual profit ÷ cash in (deposit + 4% purchase costs).