Sold STC Flat

FLAT 2

81 WINCHESTER STREET, LONDON, GREATER LONDON SW1V 4NU

1 beds 2 baths 495 sq ft Listed 17 Mar 2025 (-450d)

£700,000

Offers in Excess of

Reduced on 4 Jul 2025

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Exterior

Exterior Reception Room Reception Room Reception Room Kitchen Kitchen Bedroom Bathroom Balcony

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Property details

Tenure

SHARE_OF_FREEHOLD

Floor area

46 m²

Council tax band

F

EPC rating

E

Year built

England and Wales: before 1900

Last sold

£695,000 Jun 2020

Price per m²

£15,217/m²

Local average

£780,509 (-10.3%)

Deprivation

Decile 6 (18,920 of 33,755)

Street crime

1321 incidents within 1 mile (Apr 2026)

Key features

  • Beautifully presented
  • Share of freehold, with long underlying lease
  • Private balcony
  • Reception room with wooden herringbone flooring
  • Situated in the sought after Pimlico 'grid'
  • EPC Rating = C

Description

A ground floor apartment, within a charming Pimlico Townhouse.

Description

The property features a well-proportioned kitchen with a dedicated dining area. A separate reception room showcases elegant wooden herringbone flooring, and a feature fireplace. There is a spacious double bedroom with built-in storage, and double doors that open onto a private balcony. Additionally, there is a stylish contemporary bathroom, as well as a convenient cloakroom for guests.

Location

Winchester Street is set in the heart of the Pimlico 'grid', running to the south of Victoria and east of Belgravia. The property is within reach of the many amenities, restaurants, cafes and shops of Victoria, Westminster and Pimlico.

Victoria Station: 0.4 miles (approximately)
Pimlico Station: 0.5 miles (approximately)

Square Footage: 617 sq ft



Additional Info

Peppercorn Ground Rent

Listed by

Westminster

Savills

Reference: 159484031

EPC Rating & Upgrade Cost

Current rating: E

Potential rating: C

Inspection date: 07/02/2020

Current heating cost: £525/year

Potential heating cost: £255/year

Recommendations

  • 50 mm internal or external wall insulation (14,000)
  • Draughtproof single-glazed windows (120)
  • Low energy lighting for all fixed outlets (50)
  • Upgrade heating controls (450)
  • Replace single glazed windows with low-E double glazing (6,500)

View full EPC on gov.uk

Flood risk

Zone: 1

Risk: Low

Job (default Low)

Floorplans

Floorplan

Floorplan

EPC Graphs

EPC Rating Graph

EPC Rating Graph

Price history

Event Date Price % change
Listed for sale — £700,000 +0.7%
Sold 19/06/2020 (5 years ago) £695,000 —

Source: HM Land Registry Price Paid Data. Crown copyright.

Sold Comparables

Same street and nearby sales within 0.25 miles (last 5 years). Data from Land Registry Price Paid.

Address Price Date Type
69 FLAT A ALDERNEY STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4HH £690,000 22/08/2025 Flat
24B CUMBERLAND STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4LT £2,951,000 22/07/2025 Flat
24A CUMBERLAND STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4LT £2,951,000 22/07/2025 Flat
128 FLAT B WARWICK WAY, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4JA £375,000 13/02/2025 Flat
CUMBERLAND COURT, 1 - 3 FLAT 6 CUMBERLAND STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4LR £260,000 21/12/2023 Flat
75C ALDERNEY STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4HF £858,000 14/12/2023 Flat
46 FLAT 5 WINCHESTER STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4NF £820,000 20/09/2023 Flat
83 SECOND FLOOR FLAT ALDERNEY STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4HF £513,000 04/09/2023 Flat
57 FLAT 2 ALDERNEY STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4HH £620,000 07/07/2023 Flat
57 FLAT 5 CAMBRIDGE STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4PS £865,000 20/06/2023 Flat
12E SUTHERLAND ROW, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4JT £549,566 19/05/2023 Flat
50 2 ALDERNEY STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4EX £710,000 28/04/2023 Flat
82 BASEMENT FLAT CAMBRIDGE STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4QQ £740,000 06/04/2023 Flat
48 FLAT 3 WINCHESTER STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4NF £740,000 22/12/2022 Flat
48 FOURTH FLOOR FLAT WINCHESTER STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4NF £540,102 11/11/2022 Flat
Same street 83 WINCHESTER STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4NU £3,520,000 12/10/2022 Terraced
66 CAMBRIDGE STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4QQ £1,237,950 06/10/2022 Flat
64A CAMBRIDGE STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4QQ £977,500 09/09/2022 Flat
64 FLAT 3 ALDERNEY STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4EX £1,215,074 31/08/2022 Flat
53 FLAT 4 ALDERNEY STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4HH £422,500 29/07/2022 Flat
50 3 ALDERNEY STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4EX £615,000 15/07/2022 Flat
Same street 87 SECOND AND THIRD FLOOR MAISONETTE WINCHESTER STREET, LONDON, CITY OF WESTMINSTER, GREATER LONDON, SW1V 4NU £1,125,000 22/06/2021 Flat

Street average: £2,322,500 (2 sales)

Area average: £932,535 (20 sales)

Capital growth trend

Land Registry outcode average: last 12 months vs 5y and 10y ago (from sold prices).

5y growth 36.4%
10y growth 26.8%

House Price Index (HM Land Registry — official index, not sold-price averages): City of Westminster. Series: Flats and maisonettes. As of March 2026.

1y (index) -12%
5y (index) -21.6%
10y (index) -19.6%

Company ownership

Registered legal owner is a company.

Company-owned (UK company)

Company: MARKETGUILD LIMITED (2383278)

Rental Range

Estimated market rent for Westminster. Low = conservative, Realistic = average, Optimistic = best case.

Low £2,834/mo
Realistic £3,149/mo
Optimistic £3,464/mo

Based on Local Authority from postcode lookup → Westminster.

LHA (30th percentile) floor for Central London: £1,436/mo (Apr 2025 – Mar 2026)

Location

Map view View on Google Maps View on OpenStreetMap Street View SW1V 4NU

Nearby

Nearest stations, universities and amenities (distance from property).

Type Name Distance
Shop Bash 0.1 miles
Shop Classic Bindings 0.1 miles
Bus stop Westmoreland Terrace 0.1 miles
Bus stop Sutherland Row 0.1 miles
Train station London Victoria 0.4 miles
Train station Pimlico 0.4 miles
University National Heart and Lung Institute 1.1 miles
University University of Notre Dame 1.4 miles
Hospital Bridge Lane Health Centre 1.5 miles
Hospital Tunica Diagnostics 1.8 miles

Street-level crime

Category Count
Anti-social behaviour 304
Violence and sexual offences 213
Theft from the person 170
Other theft 160
Shoplifting 133
Public order 74
Vehicle crime 56
Robbery 52
Criminal damage and arson 47
Burglary 40
Drugs 36
Bicycle theft 22
Other crime 8
Possession of weapons 6
Total incidents 1321

Within 1 mile during Apr 2026. Source: data.police.uk (England & Wales).

Schools nearby

Nearest open schools with Ofsted ratings (England). Closed schools are not shown. Data from Get Information about Schools and Ofsted.

Name Type Distance Ofsted
Ada National College for Digital Skills Other 0.1 miles — (No rating)
Eaton Square Prep School Other 0.2 miles — (No rating)
St Gabriel's CofE Primary School Primary 0.3 miles Good — 31 Mar 2014
St Barnabas' CofE Primary School Primary 0.3 miles Good — 2 May 2023
Pimlico Academy Secondary 0.4 miles Good — 14 Dec 2021

Rental Comparables

Residential lets from OpenRent and Rightmove for the area (same bedroom count). Use to validate rent estimates. Student lets are excluded.

Title Rent Beds Distance As seen on
1 Bed Flat, Moore House, SW1W £2,730/mo 1 0.24 miles OpenRent
1 Bed Flat, Hepworth Court, SW1W £3,185/mo 1 0.26 miles OpenRent

Average rent: £2,958/mo (2 listings)

Rent-driven metrics

Based on OpenRent comparables.

Rent ratio 0.42%
Max investor price (0.8%) £369,750
Target investor price (1%) £295,800
Gross yield 5.1%
Cost-to-rent ratio 19.7×
Monthly cashflow £-119/mo 75% LTV, 3.95% APR (5yr fixed), 25yr term
Cash-on-cash ROI -0.7%
  • Rent ratio — Monthly rent ÷ purchase price (1% rule). 1%+ = strong, 0.8–1% = okay, <0.8% = weak for cashflow.
  • Max investor price — Rent ÷ 0.8%; the price at which rent would be 0.8% of price (Stoke-style target).
  • Target investor price — Rent ÷ 1%; the price at which rent would be 1% of price (strong cashflow band).
  • Gross yield — Annual rent as % of purchase price (no costs).
  • Cost-to-rent — Price ÷ annual rent (from OpenRent comparables). Under 14× = strong, 14–16× = acceptable, 17×+ = compressed.
  • Cashflow — Rent minus mortgage, 10% maintenance, £25/mo compliance. Assumes 75% LTV, 3.95% APR (5yr fixed), 25yr term.
  • ROI — Annual profit ÷ cash in (deposit + 4% purchase costs).